John Schnatter, the founder and face of Papa John’s Pizza, has found himself in hot water yet again.
After dropping an N-bomb during an exercise on public relations, the beleaguered pizza mogul has officially resigned as company chairman.
Schnatter’s problems started when NFL players started to protest the anthem.
Papa John’s has long been associated with the NFL, so it was not exactly a surprise to see his sales begin to tumble as Americans fell out of love with football.
A significant amount of the company’s advertising budget was dedicated to advertising during games.
With viewership down, fewer people were seeing the ads, so less people were buying his pizza.
Can’t Say That
Then, in May, Schnatter did the big no-no during a corporate conference call.
According to a story published by Forbes, Schnatter was asked how he would distance himself from racist groups.
His answer: “Colonel Sanders called blacks n*****s,” but never faced any public backlash.
To make matters worse, Schnatter started to tell stories of his youth in Indiana.
He told horrific tales of African Americans being drug by trucks down the road until they died.
Schnatter stated he was merely trying to express his antipathy about racism, not condone it.
However, his comments were taken as offensive, and several people on the call were outraged over what he said.
When the comments were made public, some of Papa John’s partners bailed, and the company stock tumbled.
At that point, Schnatter’s hand was forced, and on Wednesday, he officially resigned as the chairman of Papa John’s.
Schnatter emailed out a statement regarding his comments: “News reports attributing the use of inappropriate and hurtful language to me during a media training session regarding race are true. Regardless of the context, I apologize. Simply stated, racism has no place in our society.”
Papa John’s is expected to name his replacement in upcoming weeks.