Rapper, entrepreneur Kanye West announces run for the White House

A new candidate is running for president in 2020, and there is no telling what the political and electoral fallout might be.

On July 4, rapper Kanye West took to Twitter to announce his plan to seek the presidency, seemingly upending his previous support for Donald Trump, according to The Hill.

Is he serious?

Many observers are surely tempted to view this announcement as some sort of a joke or publicity stunt, but that would not necessarily be wise.

If West is at all serious about running for president, there could be some noticeable ramifications for the November general election, depending on whether he succeeded in siphoning more votes away from President Trump or from presumptive Democratic nominee Joe Biden.

It is worth noting that West has long been a seemingly unlikely — yet visibly enthusiastic — supporter of President Trump during his time in the Oval Office.

As recently as April, he appeared to indicate his intention to support President Trump’s re-election campaign this fall, as NBC News reported.

Responding to assertions that his support for the president would somehow damage him professionally, West opined, “I’m not going to be told by the people around me and the people that have their agenda that my career is going to be over. Because guess what: I’m still here!”

As such, it seems rather surprising that he would feel a sudden need to launch a candidacy of his own, with some perhaps viewing the move as evidence of a loss of faith in the current president.

Already drawing support

Despite its undeniable shock value, West’s announcement has already led to public pledges of support from several high-profile Americans.

Soon after West’s online declaration, Elon Musk, the billionaire head of Tesla and Space X, tweeted back, “You have my full support!”

NBA team owner and billionaire in his own right, Mark Cuban, followed suit in voicing his approval of a Kanye candidacy, suggesting that in a contest between West and Trump, he would choose the former.

Whether this White House bid ever goes anywhere at all remains to be seen, but we would sure be in for an interesting few months if it did.

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